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Special Topics in Marketing

Course #: MKT 478

Description:
Addresses a specific topic in marketing. Special topics courses are offered as one-time supplements to the department's curriculum. Descriptions of special topics courses are available during advance registration.

Pre Requisites:

Offered in:

2024 Fall

Section Class Number Schedule/Time Instructor Location
01 9717 TuTh
11:00 - 12:15 pm
Scola,Zachary Thomas Wheatley W01-0029
Session: Regular
Class Dates: 09/03/2024 - 12/13/2024
Capacity: 28
Enrolled: 19
Status: Open
Credits: 3/3
Class Notes: Sports Business Analytics
Pre Requisites:
Course Attributes: Non-degree exclude from list
02 10387 TuTh
12:30 - 1:45 pm
Richardson,Bryan M REMOTE
Session: Regular
Class Dates: 09/03/2024 - 12/13/2024
Capacity: 35
Enrolled: 25
Status: Open
Credits: 3/3
Class Notes: Writing for marketing and advertising is all about crafting a message. This course aims to form the essential skills to write clear, concise, and compelling messages for all marketing media. Students will study and analyze digital media content and the writing associated with the delivery of the message being promoted. Further practice in writing marketing proposals, business plans and social media marketing dissection will take place throughout the semester. ,Students who took MKT 478 with the Topic of Marketing Writing in Fall 2022 or Fall 2023 should not take this section of MKT 478 again.
Pre Requisites:
Course Attributes: REMOTE, Non-degree exclude from list