Principles of Marketing
Course #: MKT 301
Description:
Develops students' understanding of marketing principles underlying the selection and assessment of markets, and the development and delivery of products and services.
Pre Requisites: Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only.
Offered in:
2026 Fall
| Section | Class Number | Schedule/Time | Instructor | Location | |
|---|---|---|---|---|---|
| 01 | 2003 | TuTh 4:00 - 5:15 pm |
Aksu,Gunben | Wh-Peters W01-0088 Snowden Aud | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
10
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 02 | 2719 | MW 11:00 - 12:15 pm |
, | Wheatley-Peters W01-0034 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
23
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 03 | 3204 | MW 12:30 - 1:45 pm |
, | McCormack M01-0409 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
11
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 04 | 3380 | TuTh 11:00 - 12:15 pm |
Yu,Shan | University Hall Y04-4180 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
35
Status:
Closed
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 05 | 3940 | - |
, | On-line course | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
35
Status:
Closed
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 06 | 4392 | MW 2:30 - 3:45 pm |
Zurawicki,Leon | University Hall Y04-4170 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
2
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 07 | 4510 | TuTh 9:30 - 10:45 am |
, | Wheatley-Peters W01-0064 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
5
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 08 | 4625 | - |
, | On-line course | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
35
Status:
Closed
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 09 | 10766 | TuTh 2:00 - 3:15 pm |
Wang,Tzushuo | McCormack M02-0208 | |
|
Session:
Regular
Class Dates:
09/08/2026 - 12/11/2026
Capacity:
35
Enrolled:
22
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
2026 Spring
| Section | Class Number | Schedule/Time | Instructor | Location | |
|---|---|---|---|---|---|
| 01 | 1993 | TuTh 4:00 - 5:15 pm |
Todaro,Scott | Wheatley-Peters W01-0064 | |
|
Session:
Regular
Class Dates:
01/26/2026 - 05/13/2026
Capacity:
35
Enrolled:
35
Status:
Closed
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 02 | 3279 | MW 12:30 - 1:45 pm |
Aksu,Gunben | McCormack M01-0410 | |
|
Session:
Regular
Class Dates:
01/26/2026 - 05/13/2026
Capacity:
35
Enrolled:
30
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 03 | 3535 | TuTh 11:00 - 12:15 pm |
Yu,Shan | McCormack M02-0213 | |
|
Session:
Regular
Class Dates:
01/26/2026 - 05/13/2026
Capacity:
24
Enrolled:
23
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 04 | 3774 | TuTh 12:30 - 1:45 pm |
Yu,Shan | University Hall Y04-4180 | |
|
Session:
Regular
Class Dates:
01/26/2026 - 05/13/2026
Capacity:
35
Enrolled:
33
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
| 05 | 3818 | TuTh 2:00 - 3:15 pm |
Scola,Zachary | McCormack M01-0207 | |
|
Session:
Regular
Class Dates:
01/26/2026 - 05/13/2026
Capacity:
35
Enrolled:
35
Status:
Closed
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/202
Course Attributes:
Non-degree exclude from list
|
|||||
2026 Summer
| Section | Class Number | Schedule/Time | Instructor | Location | |
|---|---|---|---|---|---|
| 01 | 1059 | - |
Richardson,Bryan | On-line course | |
|
Session:
SS1 6W
Class Dates:
06/01/2026 - 07/09/2026
Capacity:
35
Enrolled:
28
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only. - Management students only. Other students may register as follows:SS1- Partner Program students 5/4/26. Non CM students 5/11/26SS2 - Partner Pro
Course Attributes:
Non-degree exclude from list
|
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