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International Marketing

Course #: MBAMKT 674

Description:
This course introduces the student to a systematic treatment of marketing on a global scale. Topics include the world market environment and its characteristics; identifying opportunities; and the development, implementation, and control of multinational marketing programs.

Pre Requisites: Pre-req = MBAMKT 670 and Graduate degree student in Management

Offered in:

2024 Fall

Section Class Number Schedule/Time Instructor Location
01 10388 M
5:30 - 8:15 pm
TBD Wheatley W01-0064
Session: Regular
Class Dates: 09/03/2024 - 12/13/2024
Capacity: 35
Enrolled: 3
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites: Pre-req = MBAMKT 670 and Graduate degree student in Management
Course Attributes: