Course Listings

2024 Fall > GRAD > MBAMKT > MBAMKT 674

International Marketing

Course #: MBAMKT 674

Description:
This course introduces the student to a systematic treatment of marketing on a global scale. Topics include the world market environment and its characteristics; identifying opportunities; and the development, implementation, and control of multinational marketing programs.
Pre Requisites:
Pre-req = MBAMKT 670 and Graduate degree student in Management

Section Class Number Schedule/Time Instructor Location
01 10388 M
5:30 - 8:15 pm
Zurawicki,Leon Wheatley W01-0064
Session: Regular
Class Dates: 09/03/2024 - 12/13/2024
Capacity: 35
Enrolled: 12
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites: Pre-req = MBAMKT 670 and Graduate degree student in Management
Course Attributes: