Principles of Marketing
Course #: MKT 301, Class #: 3428, Section #: 04
Description
Develops students' understanding of marketing principles underlying the selection and assessment of markets, and the development and delivery of products and services.
Prerequisites
Open to College of Management students only. Registration for Partner Program students and Management minors opens December 14, 2026. Guest students and non-partner program students may submit registration requests starting December 21, 2026. BC 290 with grade of B- or better or co-req BC 290, 60 credits minimum. MGT-U student.
Course Details
Date / Time
1/25/27 - 5/12/27
TuTh 12:30p.m. – 1:45p.m.
Location
McCormack M01-0410
Credits
3
Session
Regular Academic Session
Class Dates
1/25/2027 - 5/12/2027
Location
McCormack M01-0410
Enrolled / Capacity
0 / 35
Status
Open