Principles of Marketing
Course #: MKT 301, Class #: 2003, Section #: 01
Description
Develops students' understanding of marketing principles underlying the selection and assessment of markets, and the development and delivery of products and services.
Prerequisites
Open to College of Management students only. Non MGT major degree students in partner programs may register for this course starting 08/03/2026. Guest students and non-partner program students may submit registration requests starting 08/10/2026. Grade of B- or better in BC 290 (or ACM 299) or appropriate score on CMWA and a minimum of 60 credits. This class is open to MGT majors only.
Course Details
Date / Time
9/8/26 - 12/11/26
TuTh 4p.m. – 5:15p.m.
Location
University Hall Y03-3350
Credits
3
Session
Regular Academic Session
Class Dates
9/8/2026 - 12/11/2026
Location
University Hall Y03-3350
Enrolled / Capacity
16 / 34
Status
Open